Printed marketing material is a key element of any business’s strategy. It helps to get your brand known and distinguish your company from your competition. It can also help to build customer loyalty and boost your sales! Despite the rise of digital marketing platforms, print has never been more important. The best printed materials are the ones that have substance, […]
If you’re looking to create a business card that will stand out and leave a lasting impression on people, there are a few steps you can take to make your design stand out. The first step is to create a visual design that will catch your reader’s eye. Next, you need to include details about you that convey your personality […]
Whether you are promoting a business or you are a consumer, postcard printing can be a great way to get your message across. You can choose from a variety of printing styles, from plain to artistic, and you can customize your postcards to include a call to action. Creating artistic postcards can be a great way to promote your work. […]
In order to print a consistent design, you need to have a perfect setup. Even if you use a raster image processor, you may notice some variation in the final print. A variety of factors affect the final look of a print, including screen tension, mesh clogging, dot gain, flash dryer temperature, squeegee angle and sharpness, registration and halftones. A […]
There are around 35,000 companies involved in the commercial printing industry, with $90 billion in revenue. Some of these are multi-billion-dollar companies like Quebecor World and RR Donnelley, while most are much smaller and operate one production facility, employing fewer than 20 people, and make less than $5 million in revenue. The industry is highly fragmented, and the top 50 […]
If you’re looking for a way to make a great impression on your target market, printing marketing materials is an ideal way to reach out to your target audience. A catalog is a booklet or magazine that showcases your products and services. Often, it contains more information than a postcard or flyer can and is perfect for companies that have […]
Many people aren’t aware of the possibilities for cap embroidery. The most common placement for hats is the front of the cap. In this case, the embroidery is done with either flat stitch or 3D stitches. Another popular area is the back arch of the hat. Both sides of the cap can be embroidered. Below are some tips for maximizing […]